Rapper DMX is to launch an exclusive clothing line for dogs later this month.
Boomer 129 is named after DMX's pit bull, reports Rolling Stone.
DMX has an image of the dog tattooed on his back.
The rapper is also developing a cartoon based on the exploits of Boomer, though no release plans have been set.
DMX's fifth album, The Grand Champ, is scheduled for release on 15 September.
Source: Ananova